Agri-Musings: Central Coast Boots

These Boots are Made for Farming!

One day, I was standing in a metal equipment shed, out of the wind, and listening to growers talk about how they farm in order to bring the highest quality salad veggies to your plate. I looked down and was moved by these boots. How do we estimate the value of these boots? By the millions of people who are fed nutritious fresh fruits and vegetables every day? Or by the incredible immigrant success stories here: second generation Okie and Portuguese, third generation Swiss Italian, Swede, and Japanese? Their significant contributions to their rural communities? Their commitment to apply creativity and innovation to solve problems every day? Or by their refusal to give up in light of seemingly insurmountable challenges: COVID, Labor Shortages, Changes markets, Sklyrocketing nitrogen costs, Supply chain issues, Mounting Regulatory Costs, Evolving farm worker issues…